Strategic Creativity + Commercial Insight

The resort planning and development process starts with a spark of inspiration and ends with the doors opening to welcome your first guests. It’s as intensive and exciting a process as it is complex, requiring a wide variety of project professionals to come together across different stages of the project. It has to be approached logically, strategically and in an orderly fashion in order to successfully deliver a bricks-and-mortar resort on time and on budget.

THAT IS SAHARA KING’s FUNDAMENTAL PRINCIPLE!!!!

We work closely with developers and hospitality brands to create highly desirable real estate projects that matter. We provide feasibility and financial planning, we create a compelling brand vision, and we deliver maximum returns through strategic marketing and sales.

We understand real estate challenges and partner with project leadership throughout the development process to offer seasoned guidance on commercial and creative, including concept creation, brand development, collateral design and digital marketing right through to sales activation. Investing in concept development maximises your project’s emotional resonance and positions you to be both desirable and profitable.  A cohesive, cross-channel marketing strategy builds your brand story, enhances your brand mission, increases awareness and drives sales.